In an exciting boost for volleyball sports development in Malawi, Jia Bai Li Supermarket and Purity Sanitary Products have teamed up as co-sponsors of Blue Eagles Volleyball club for the upcoming 2025 league season. The two companies have sponsored the club, wholly owned by the Malawi Police Service, with K6 million as a starter pack for the next league season.
Representing the Inspector General, one of the Police Sports Board member, Senior Superintendent Cecilia Ntukule has thanked the sponsors for their timely contribution. Ntukule further emphasizes that the funds will play a pivotal role in strengthening the team’s capacity to perform well both on domestic and regional stages. She assures stakeholders that discipline and accountability—hallmarks of the Malawi Police Service—will govern the use of the funds.
“We are committed to ensuring that this sponsorship brings the desired impact. It will not only develop the team, but also enhance our chances of excelling at national and regional tournaments,” said Ntukule.
Speaking on behalf of the sponsors, Jun Yi Ji, Managing Director of Jia Bai Li Supermarket, has expressed his pride in contributing to volleyball development in Malawi. “This partnership is part of our corporate social responsibility and aligns with our commitment to helping Malawi achieve the Malawi 2063 vision,” he stated. He pledged to continue supporting initiatives that create meaningful change in the community.
Volleyball Association of Malawi (VAM) President, James Kaunda, also lauds the sponsorship, highlighting its importance in motivating players and advancing the sport. “This generous gesture is vital for volleyball’s growth in Malawi. It comes at the right time, as Blue Eagles Volleyball is preparing for the 2025 Zone 6 Club Championship in Limpopo, South Africa,” he said.
In a surprise move, Kaunda personally donated MK100,000 to Blue Eagles Volleyball players to acknowledge their hard workmanship.
The partnership between Jia Bai Li, Purity Sanitary Products, and Blue Eagles Volleyball club is being celebrated as a significant step forward in promoting volleyball sports' excellence in Malawi. It not only underscores the sponsors’ commitment to the community, but also sets a precedent for how corporate support can uplift sports and youth development in the country.
With this backing, Blue Eagles Volleyball club is poised to soar higher than ever in 2025.